What is Video for Social?

Video for Social is our answer to the difficulty gaining and holding attention online. If you're not ready to invest in building an in-house media department, we provide the high-quality, engaging content you need to move the needle for your audience. We start with our onboarding process, or Social Media Audit + Strategy, to determine where your brand is currently, the markets you cater to, and what key performance indicators to focus on. Only once we've done that can we confidently move onto the production and distribution process. Below you'll find a detailed list of the packages we provide.


Social Media Audit + Strategy

The first step to any of our projects is the Audit and Strategy. Sometimes, this is all a business needs. First, we ask a few preliminary questions about your business. The goal is for us to have enough information to do proper research on your target audience, current online presence, history, and industry. While research is being done, we schedule a typically 3-5 hour meeting to develop a social media strategy. Finally, we present you with a detailed playbook with everything we've learned throughout the process.

What you get:

  • Preliminary Meeting
  • Online Presence Assessment
  • Social Media Playbook
  • All the Meetings You Need


Video for social (retainer)

Once we're working from a predetermined strategy(included), we create everything necessary for preproduction(e.g. scripts, shot lists, storyboards, schedules, equipment lists, etc.). We then get to work producing, and distributing both videos according to that predetermined strategy. Don't fire your community manager just yet though! The actual video production is a supplement to your larger, strategy-driven social media platform. The content calendar(also included) will determine the recommended frequency of posts in addition to the videos we produce.

What you get:

  • Social Media Audit + Strategy
  • Content Calendar
  • 2x Preproduction
  • 2x Production
  • 2x Post Production + Distribution


Per Project

Just need a video? No problem. We have a specific abbreviated onboarding process for businesses that are looking for one-off solutions. One meeting, then the standard preproduction, production, postproduction for a single video that you can distribute however you see fit.

What you get:

  • Abbreviated Onboarding(Audit + Strategy)
  • Preproduction
  • Production
  • Post Production
  • Final Video File


Custom Projects

Need something else? Contact Manny at (209) 600-4926 or manny@mcivvisuals.com

*All projects start at $1,000